10 Ways to Beat the Summer Heat in SLO County

About once a year SLO CAL gets its wave of heat that is a bit warmer than its typical moderate temps. Whether you are trying to cool down in a wine cave, splash in the water or immerse yourself in the arts and culture scene, we have something that'll subside the heat while having tons of fun. Get…

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Surfing in SLO CAL: Tips for Beginners

Surf’s up in SLO CAL! Whether you're a seasoned surfer or a newbie in the water, SLO CAL is your destination for tasty waves. With miles of pristine beaches, helpful surf instruction and convenient board rental shops, the only thing left to do is paddle out. Best time for surfing? The spring and…

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Explore Outdoor Spaces & Activities in SLO CAL

SLO CAL is known for wonderful weather giving you endless opportunities for outdoor fun all summer long. It’s the perfect time to get away as you explore miles of trails and acres of open-air spaces across the blossoming landscape. Add these outdoor experiences in SLO CAL to your summer must-do…

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SLO CAL Summer Fun for the Whole Family

Explore SLO CAL this summer! SLO CAL (San Luis Obispo County) shines in every season, but in summer, it really sparkles. Around every corner, you’ll find something to eat, see, enjoy and do — not just for grownups but for the whole family. With uncrowded beaches, culture, history, flavor and…

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Dylan Efron's "World-Class" Hometown Favorites

Episode 1 of 3 SLO CAL born and raised, Dylan Efron shows off the county that he and his brother Zac Efron call their hometown. During his video series in SLO CAL, Dylan explains: “I really believe growing up here shaped me into the person I am today.” See why this undeniably beautiful location gave…

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Your SLO CAL Spring Break Itinerary: 4 Ways

There’s something for every age and stage here. Whether you’re young or young at heart, the words “spring break” evoke a kind of wanderlust that’s impossible to deny. After the hibernation of winter, most of us want to get on the road, bound for a warm and welcoming destination. But where? Here in…

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Where to Find Wildflowers in SLO CAL this Spring

Springtime in SLO CAL means the season of wildflowers. Winter rains give way to stunning pastel fields and green hillscapes most vivid from March to May. Sometimes the rain falls in such a sequence to create something truly magnificent: a superbloom. Ever heard of a superbloom? It’s when flowers…

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AmpSurf Gives the Gift of Surf

This remarkable SLO CAL-based nonprofit stokes folks of all abilities from across the globe SLO CAL is home to some of the world’s most beloved beaches, from the quiet cove of Hearst Memorial State Beach to the bustling promenade of Avila Beach. It’s also home to a unique organization that helps…

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36 Hours of Outdoor Family Fun in SLO CAL

Breathe deep, get stoked and enjoy the scenery on a getaway with those you love most A family vacation can recharge your batteries, realign your values and restore your sense of togetherness. What better place to do it than in SLO CAL, the Land of Outdoor Fun? Here, you’ll find an itinerary for 36…

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Experience Native American Culture in SLO CAL

San Luis Obispo County, or SLO CAL, is known for its scenery, wide open spaces and authentic experiences, however, SLO CAL’s history goes much deeper than its natural beauty. SLO CAL is home to the Northern Chumash people who occupied the land since time immemorial. Acting as ancestral land for the…

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