AmpSurf Gives the Gift of Surf

This remarkable SLO CAL-based nonprofit stokes folks of all abilities from across the globe SLO CAL is home to some of the world’s most beloved beaches, from the quiet cove of Hearst Memorial State Beach to the bustling promenade of Avila Beach. It’s also home to a unique organization that helps…

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4th of July Events in SLO CAL

Let freedom ring this 4th of July in SLO CAL! Whether searching for family-fun, live music or a spectacular firework show, SLO CAL has it all. Check out these awesome events celebrating Independence Day and kick back beneath firework-strewn skies. North Paso Robles Fireworks Show in Paso Robles…

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SLO CAL Crafters: Esteem Surf Co

Located a block from the ocean, Esteem Surf Co creates SLO CAL Crafted surfboards right in Pismo Beach. Owner and president, Robbie Domingues, got his start in surfboard making by hanging out at a local surf shop in the ’80s. The shop was owned by PJ Wahl who is now one of Esteem’s head shapers. It…

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Catch the Wave: Surfing in SLO CAL

September 20th is California Surf Day! With 80 miles of accessible coastline, surfers from all skill levels will able to enjoy the spoils of SLO CAL's beaches. From classic California surf vibes to those resembling northern California, there's a scene and atmosphere for whatever experience you…

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Morning Activities in SLO CAL

Seize the day with these awesome SLO CAL morning adventures Early birds and night owls rarely agree on anything. However, they can both agree on this: SLO CAL mornings are something to behold. When that coastal fog burns off and that warm, sunny glow settles across the hills, the possibilities for…

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