Chuck Davison serves as President & CEO of Visit SLO CAL. Chuck led the research, groundwork, approval and implementation process for San Luis Obispo County’s first countywide Tourism Marketing District, which was established in 2015.
Under Chuck’s leadership, the organization has developed and launched the new SLO CAL brand, expanded into international markets and grown air service lift by opening five new markets delivering new flights for the first time in 10-years. Chuck led the effort and brought the seven municipalities and county together to develop SLO CAL’s first countywide destination management strategy, and renewed the district through 2030 with a 50% increase in funding, positioning the organization and destination for success in the years to come.
Chuck currently sits on the Board of Directors for CalTravel (becoming Board Chair in July 2023,) California’s tourism advocacy organization. Chuck also serves on the board of REACH Central Coast, Citizens Homelessness Accountability Commission, Cal Poly President’s Council of Advisors Local Economic Development Committee and the Experience Industry Management Advisory Council.