Visit SLO CAL’s mission is to inspire travel, foster our unique experiences and champion the quality of life to create life-long ambassadors and economic growth for SLO CAL. We do this by promoting tourism to leisure travelers, groups, meeting planners and media outlets. 

Our partners enjoy a wealth of benefits including:
• Extended web & mobile reach with free listings and event promotion listings
• Business leads from meeting and event planners 
• PR and media opportunities 
• Social media features
• Consumer Newsletter features
These partnership opportunities all extend your reach to the 7.1 million visitors that arrive in San Luis Obispo County each year! 

Partners also have access to our weekly partner newsletter “This Week in SLO CAL”, research & reports, annual meetings, trade and media co-op opportunities, media FAMs and a FREE online customer service training. 

To learn more about partnership with Visit SLO CAL, contact 

SLO CAL Connection

SLO CAL Connection is the way to take control of your online listing, network with the community and get live Visit SLO CAL updates.

SLO CAL Crafted

SLO CAL Crafted® celebrates the quality, local products made, farmed, and grown in SLO CAL. SLO CAL Crafted is an initiative of Visit SLO CAL, an organization…

Partnership Calendar

Visit SLO CAL is your partner in promotion, education and collaboration, working on behalf of you and the entire community to elevate the positive impact and…

Reports & Resources

Visit SLO CAL is your resource for tourism industry information in San Luis Obispo County. As a member of Visit SLO CAL, you have exclusive access to tourism data…


Visit SLO CAL’s advocacy efforts are intended to ensure that the tourism industry’s voice is represented on issues that matter to our community of…

SLO CAL Summit

Hear from Visit SLO CAL and a variety of industry partners as we cover everything SLO CAL, marketing, sales and beyond.