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Welcome to

slo cal

No offense to fast, but slow is good for the soul. Slow will set you free. While the rest of the world is busy racing to the end, slow gives your life the attention it deserves. Away from the noise and chaos of crowded streets, slow shines a golden light on the world. In this place, slow is not falling behind, it's the freedom to catch up with the things that matter most to you.

Welcome to California less travelled. Let us show you the world you've been too busy to see. Soon enough, you'll discover that SLO CAL is just your speed.

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View our interactive map of San Luis Obispo County and learn more about the surrounding cities and attractions.

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San Miguel

With its mix of vineyards, almond orchards and cattle ranches, San Miguel offers an authentic taste of the Old West in SLO CAL.

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Times may have changed, but Templeton prides itself in retaining its historic small-town character. Discover this pleasant rural community, known for joyful festivities, vibrant...

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Don’t rush through SLO CAL, or you might just miss Atascadero, the friendly small town with big family adventures. Located between Paso Robles and Santa Margarita, Atascadero is...

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Santa Margarita

Both rustic and elegant, Santa Margarita offers rugged outdoor adventures as well as spectacular food and wine.

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San Luis Obispo

Touted as one of the “Happiest Places in America,” San Luis Obispo is a special town full of outdoor epicurean and cultural adventures.

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Edna Valley

Edna Valley is a unique SLO CAL wine region with warm hospitality, lush beauty and coveted cool-climate grapes.

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Orchards, vineyards and colorful flower fields welcome visitors to Nipomo.

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The coastal community of Oceano is all about freedom, fun and variety. Nestled at the edge of the largest dunes complex in California, this is one of the only places in the state...

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Grover Beach

Nestled on the famous Highway 1 between Oceano and Pismo Beach, Grover Beach is home to unique experiences. This family-approved destination is known for its undulating sand dunes,...

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Pismo Beach

Classic California is alive at Pismo Beach and Shell Beach, popular SLO CAL beach towns, each with their own energetic vibe.

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Los Osos & Baywood Park

A calming bayside oasis awaits in Los Osos + Baywood Park, home to Montana de Oro State Park, where wildflowers flourish in the spring and tide pools capture your curiosity.

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Morro Bay

Morro Bay is alive with family-friendly activities, heightened by sun and sand.

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Arroyo Grande

Make way for play in Arroyo Grande, where family fun is priority number one. Fertile farmland, flower fields, vineyards and lakeside leisure come together to create a truly dynamic...

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Derived from the Native American word “kayak,” Cayucos is still a relatively secret coastal destination. Those that are familiar, however, love this community for its laid-back...

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Step back in time in Harmony. Known for its teeny-tiny population of 18, Harmony boasts a big heart and an even bigger heritage.

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The artistic hamlet of Cambria is famous for its dramatic coastal landscape, nested where ocean meets pine forests. Chock-full of character with historic architecture, downtown art...

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San Simeon

San Simeon is home to world-famous Hearst Castle, known for its towering terraces, picturesque pools, lush gardens and opulent art collection.

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Ragged Point

A quick drive north from Hearst Castle, Ragged Point provides breathtaking coastal wonders along California’s iconic Highway 1.

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Find quiet countryside appeal in Creston, where ranches, vineyards and olive trees intermingle. Just a quick 15-minute drive from Paso Robles, Atascadero and Templeton, wine...

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Surrounded by picturesque farmland, Shandon is a small, rural community, located 18 miles east of Paso Robles.

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At the corner of the Highway 41 and 46 junction, you’ll find Cholame (SHOW-lam) and the James Dean Memorial stretch of highway. This small, quiet community is known for its rural...

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Pozo’s untouched wilderness stirs the soul. Miles of grasslands, spring wildflowers and native wildlife—including deer, turkeys and bears—make this SLO CAL community a fascinating...

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What's your favorite way to slow down

Slo County

Insiders Blog

Sometimes 36 hours is all you need to become immersed in a destination. There's quite a lot to do

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You don't have to be a wine expert to enjoy a long weekend in SLO CAL wine country. In fact, you'll

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Some of the most getaway-worthy views in San Luis Obispo County (SLO CAL) are best seen from behind

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The hardest part about using all your vacation days is scheduling time to get away. It can be

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Super Bowl LII is right around the corner and while you may have chosen who you’ll be rooting for,

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Get our your wet wipes because today we're talking barbeque with Chef Brian Appiano, owner of Rib

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