Join the Visit SLO CAL Team

Visit SLO CAL’s headquarters are located in the heart of SLO CAL –the city of San Luis Obispo. As an Equal Opportunity Employer, we are dedicated to hiring, fostering and maintaining a diverse workforce of individuals who are passionate about tourism and travel.

Employees of Visit SLO CAL enjoy generous paid time off, health benefits, and a 401K match program. Our team is comprised of talented destination marketing professionals, who are motivated to tell the SLO CAL brand story. Our goal is to create destination ambassadors and employees who enjoy talking about where they love to live – SLO CAL.

Are you a talented professional who has a love for travel and all things San Luis Obispo County? Do you know our region and are passionate about our beautiful community?  If so, we invite you to apply for one of our open positions below.

Position Title:  Vice President of Marketing
Location:  San Luis Obispo County CA (must be located in SLO CAL or willing to relocate)
Position Type: On-site, 1 day remote per week
Functional Area:  Marketing 
Reports to:  President & CEO
Employment Type:  Full-Time Regular
Education Required:  Four-Year Related Degree (or equivalent experience)
Experience Required:  7+ Years
Salary Range: $120k – $160k plus benefits (401k matching, health insurance, time off, wellness stipend and more)

This job posting will remain open while we gather applicants from July 1st to July 22nd. After the job positing closes, we will begin the interview process. Thank you for your patience as we are expecting to get a high volume of candidates for this position. 

Organization Description: 

Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for SLO CAL. Its mission is to “Inspire travel and foster our unique experiences to create life-long ambassadors and economic growth for SLO CAL.” Its goal is to promote SLO CAL through marketing, advertising, public relations, group sales, promotions, events, sponsorship and film, branding the region as a choice destination for regional, national and international travelers alike. Visit SLO CAL works in partnership with tourism industry-related businesses including lodging properties, restaurants, wineries, breweries, activities, seven (7) local community destination marketing organizations and the state tourism organization, Visit California, to create a unified marketing approach that promotes the lifestyle of the countywide brand.  For more information, visit

Position Description:

  • Are you an experienced marketing professional looking to take the lead of an exceptional team?
  • Do you consider yourself a travel expert and love to highlight the amazing opportunities for tourists in SLO CAL?
  • Are your marketing plans successful and ambitious?

If you answered yes to these questions, we would like to discuss our open Vice President of Marketing position at Visit SLO CAL (VSC). This position offers an exciting opportunity for a talented marketing professional to find new and exciting ways to creatively express the travel opportunities within the destinations of SLO CAL.

Here's what your day will look like

Always busy, the Vice President of Marketing will be well-versed in the goals of the organization in order to incorporate them into the marketing strategy. Advancing the brand among key audiences is paramount, as well as cultivating relationships with our partners. All advertising, promotions, creative, media buying, communications, PR, events, partnerships, digital and web development, SEO, SEM, and the website fall under the purview of the Vice President of Marketing. As the primary management contact for our marketing partners, the VP of Marketing is an expert in destination marketing, specifically in SLO CAL's individual destinations. Besides these goals, the VP of Marketing is also responsible for mentoring, coaching and training their team in order for everyone to work together and propel the vision of VSC forward.

Who are you

  • You are vibrant, passionate, and self-motivated.
  • You have an outstanding record of achievements in marketing.
  • You are a driven, collaborative professional who can lead by example.

Visit SLO CAL, an equal opportunity employer, has an organizational commitment to the principles of diversity and inclusion. In that spirit, we welcome all qualified individuals without regard to race, religion, color, sex, ancestry, gender, gender identity, sexual orientation, age, marital status, disability, national origin, medical condition, U.S. veteran/military status, pregnancy or reasonable accommodation.  

Visit SLO CAL offers an exciting opportunity for qualified, career-motivated professionals. We provide competitive compensation and the chance to work with talented people in a successful, fast-paced and pleasant environment. We offer many premium benefits including medical, dental, life insurance, vacation time and much more.  

For more information and to apply, click HERE