Visit SLO CAL and the Cal Poly CIE Small Business Development Center are excited to present the Crafted Connections Series, a four-part educational and networking series for our maker and small business community. From social media strategy and PR storytelling to peer conversations, these events are designed to elevate your marketing, create connections and help you grow in 2026!
Please register in advance for each event using the registration links below as space is limited, lite-bites & refreshments will be provided.
Join us for the first Crafted Connections event in our four-part series! This kick-off mixer is an opportunity to meet fellow makers, build meaningful connections and help shape upcoming sessions by sharing questions and topics you’d like to explore throughout the series.
Learn social media strategy directly from Haley Pavone, CEO & Founder of Pashion Footwear with 2.2 M followers across Instagram and Tiktok - featuring practical insights, creative approaches and maker-focused tips to elevate your online presence.
An interactive workshop led by communications professional Becky Mosgofian, Founder of YOBECKO marketing firm, to help refine your brand story, understand PR fundamentals and craft compelling narratives that resonate with your audience.
Join a candid conversation with the owners of Yes Cocktail Co., Junk Girls, Mayan Collective and Fablerune as they share lessons learned, growth moments and insights from their entrepreneurial journeys in SLO CAL. Moderated by April Reeves, owner of Making SLO!
SLO CAL Crafted highlights the exceptional artisans, growers and creators who bring the spirit of San Luis Obispo County to life through products made right here in our communities. Developed by Visit SLO CAL, this certification program showcases these businesses across our marketing initiatives, inspiring travelers to discover authentic, locally made experiences.
Learn More About Partnerships
If you’re not already a partner with Visit SLO CAL, we invite you to get connected by filling out our Become a Partner form below. Partnership is free and includes having your business listed on our website. Partners may also apply to become SLO CAL Crafted Certified and be featured on our website with an official certified badge. Click the links below to learn more about our partnership opportunities and how to get started!
