A Surfer’s Guide to California’s Premier Surfing Destinations

California is renowned for its incredible surfing destinations, drawing surfers from around the globe to its diverse and iconic coastline. From the legendary breaks of Malibu and Huntington Beach to the stunning waves of Santa Cruz, the Golden State offers excellent surfing conditions year-round…

Read More

5 Surf Shops in SLO CAL

Welcome to SLO CAL (San Luis Obispo County), where over 80 miles of coastline, epic views and gnarly waves come together to form a surfer's paradise. At the heart of SLO CAL's surf culture lies a tight-knit community, fueled by surf shops and passionate locals, who support and nurture the continual…

Read More

Surf Gems - Partner Spotlight

Sustainable, wearable art made from upcycled surfboard resin. Surf Gems is a jewelry and lifestyle brand inspired by sustainability, local surfing culture and the natural landscape of SLO CAL (San Luis Obispo County). While collaborating on producing her own surfboard, creator Abby Ahlgrim was…

Read More

Surfing in SLO CAL: Tips for Beginners

Surf’s up in SLO CAL! Whether you're a seasoned surfer or a newbie in the water, SLO CAL is your destination for tasty waves. With miles of pristine beaches, helpful surf instruction and convenient board rental shops, the only thing left to do is paddle out. What is the best time for surfing? The…

Read More

AmpSurf Gives the Gift of Surf

This remarkable SLO CAL-based nonprofit stokes folks of all abilities from across the globe SLO CAL is home to some of the world’s most beloved beaches, from the quiet cove of Hearst Memorial State Beach to the bustling promenade of Avila Beach. It’s also home to a unique organization that helps…

Read More

10 Ways to Get Active in San Luis Obispo County

SLO CAL boasts nearly 315 days of sunshine, 80 miles of accessible coastline, seemingly endless hiking trails and enough roadway to keep you cycling from sunup to sundown. Live like a local for a day and experience everything from yoga on a paddleboard to hiking the many different public trails…

Read More